Too often, vision statements are written, approved, and then… forgotten. As an academic leader, you've likely been part of a vision-setting process that produced a beautifully worded statement—but did it actually change anything?

“…if only we had more time, more money, more people…” It’s a familiar thought for leaders and creative teams alike. But what if the secret to breakthrough ideas isn’t removing constraints—but embracing them? Some of our most innovative solutions emerge not despite limitations, but because of them.

Great leaders aren’t just born—they’re built. Leadership isn’t about reacting to the challenges of the moment; it’s about creating a system that ensures you grow, adapt, and inspire consistently.

Our imagination is at the core of growth and creation, and even leadership. The imagination is the seed of our future results. But even our imagination can lose its potency.

By asking these five questions regularly, academic leaders can unlock their team’s potential and set the stage for meaningful progress!

Traditional leadership models and competencies are no longer working. In a world that demands innovation and adaptability, creativity isn’t just a “nice-to-have” leadership skill—it’s essential. 

“Do you think that creativity is a leadership skill?”

I have been asking people this question. Some answer with an immediate, “yes!” Others raise their eyebrows, tilt their head, and stare across the room as they think about this. In some cases, it is not something that they have ever considered.

What do you think?

Elevating the imagination is critical for those who lead. But how often is this an intentional goal or objective in your work? Do you walk into work thinking – “How can I help others lead with their imagination today?”

This memo is for leaders who want to:

• Get more creative ideas and results from their team

• Move their group closer to the vision

• Develop the creative potential of each team member

“I am done with creativity, man. I don’t need any more ideas - I just need my employees to do their job.”

A business owner said this to me the other day. We were talking about the great value of creativity and imagination in the workplace. And in my mind, few things are more important for a creative leader and their team.

At first, I was surprised to hear this successful business owner express negativity about new ideas. But then I remembered – I have been there! (maybe, I still am at times).

Are you a creative leader? And if not, do you want to become one?

I believe that creativity is a leadership skill. I am not alone. As far back as 2009, a global group* of 1500 CEO’s “selected creativity as the most important leadership attribute.” They ranked it more important than integrity, global thinking, openness, and humility.

Why?

Because they could see a tornado of uncertainty coming at them and an urgent need for leaders to “defy complexity with creativity.”